Bring your business closer to customers with nxt Banking’s WhatsApp API—a fast, secure, and scalable solution for real-time messaging. Whether it’s customer inquiries, appointment reminders, or promotional offers, our API lets you engage directly on WhatsApp where your customers already are.
🚀 Benefits That Make WhatsApp API by nxt Banking Stand Out
🤖 Automate 80%+ of queries with chatbot integration
🌍 Support messaging in 180+ countries
📈 Boost engagement by 50% through direct communication
📊 Use 10+ message templates for broader outreach
What’s more, our solution reduces support costs by 30%, drives 25% higher conversions, and handles over 10,000 messages per second. Add analytics dashboards to track ROI, message delivery, and open rates.
What is the WhatsApp Business Platform (Cloud API)?
It's the Meta-hosted API tier of WhatsApp Business that lets a brand send and receive messages programmatically — no phone farm, no chatbot provider lock-in, and full template/media/interactive-message support.
How much does WhatsApp Business API cost in India?
Meta charges a conversation-based price (currently ~₹0.11–₹0.88 per conversation depending on category: utility, marketing, authentication, service). NxtBanking adds a flat platform fee per account and does not mark up Meta's conversation fees.
Do I need a Meta-verified business?
You need a Facebook Business Manager and a verified business for green-tick status and higher message limits. NxtBanking guides you through BM setup, document submission, and verification as part of onboarding.
What templates are allowed?
Utility (transactional), authentication (OTP), and marketing templates — each with its own Meta policy. We help draft, submit, and maintain templates to keep them within policy and minimise rejections.
Can I send OTPs via WhatsApp?
Yes, via authentication-category templates. Typical delivery latency is under 3 seconds and success rate is higher than SMS OTP for most operators — a strong fallback for SMS-DND users.
Does NxtBanking integrate CRM data into WhatsApp flows?
Yes. We wire up Zoho / Salesforce / HubSpot / custom CRMs to trigger context-aware messages (abandoned cart, order status, payment reminders, support tickets) via webhooks and APIs.
How do I handle opt-in and opt-out?
WhatsApp requires explicit user opt-in before marketing messages. Our platform captures opt-in consent, logs it (audit-ready for DPDP Act 2023), and honours STOP / UNSUBSCRIBE requests automatically.